At the culmination of a two-year period that presented a variety of challenges requiring extraordinary communication efforts in education at district and county levels, the California School Public Relations Association (CalSPRA) announced the winners of the 2022 Excellence in Communication Awards.
The work of Voler Strategic Advisors was recognized with four CalSPRA awards for promoting school districts’ efforts to proactively engage with the public, including promoting messaging about COVID-19 safety, student achievement during remote learning, affordable housing opportunities for educators and awareness through video storytelling.
Category |
Distinction |
Project |
Diversity, Equity, and Inclusion – Multimedia Materials |
Excellence |
Bilingual Multimedia Campaign to Increase COVID-19 to 8th Grade |
Special Events |
Excellence |
8th Grade Promotional Ceremonies |
Tactics – Media Relations |
Merit |
Affordable Housing for Teachers |
Crisis Communication and Issue Management |
Merit |
Video Messaging |
“It is extremely exciting to honor education communicators with this award,” said CalSPRA President Matthew Jennings. “CalSPRA members across California helped lead our school communities through the challenges of this pandemic, providing effective communication in the face of uncertainty and polarization. Now, more than ever, successful communication is at the heart of public education.”
Voler CEO Perla A. Rodriguez expressed enthusiasm about the partnerships with education leaders that effectively reached communities across the state. “To know that we are working towards a common goal to empower, educate and touch people’s lives is incredibly rewarding and serves as a motivator for our team to continue to strive for excellence.”
CalSPRA’s Excellence in Communication Awards program recognizes superior achievement in meeting strategic goals through high-quality communications and public relations programs. Each entry is evaluated by seasoned communication professionals from around the country on the overall excellence of the entry. Awards were presented at CalSPRA’s Annual Conference and Awards Banquet on March 10 in Sacramento.
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