Advertising & PromotionIt’s a 10 Haircare and Be a 10 Cosmetics Partner with International Brand Builders Inc., to Enter Travel Retail Sector
Leading beauty brands, It’s a 10® Haircare and Be a 10™ Cosmetics are pleased to announce their partnership with International Brand Builders Inc. (IBBI), a leading distributor of luxury consumer goods. Together, IBBI will help the brands enter the travel retail sector, with a focus on expanding awareness and promoting trial of its products in airports and other travel doors. The partnership will launch in the Americas, meaning the multi-award-winning beauty products, like the brand’s travel kits will become available in...