Marketingforce (02556.HK) has released its interim results report for the six months ended June 30, 2024. The company achieved total revenue of RMB 740 million in the first half, marking a year-on-year growth of 26.7%, continuing its consistent growth over the past five years. Marketingforce’s business is divided into two main segments: SaaS and precision marketing. The SaaS segment generated revenue of RMB 400 million, accounting for 54% of total revenue, with a year-on-year increase of 30.4%. The gross...