Media Bridge Advertising today announced that it has been named a Minnesota Twins’ Media Agency of Record. Media Bridge will handle media-buying strategy, planning and execution for all Twins television, radio and out-of-home advertising for the 2022 baseball season.
“As we start a thrilling new season of Twins Baseball, we’re excited to partner with Media Bridge to inform, engage and entertain our fans,” said Heather Hinkel, VP of Brand Marketing. “We look forward to working with them on innovative new ways to reach Twins Territory.”
“As passionate fans who can literally see Target Field from our offices, we’re thrilled to partner with the Twins this season,” said Media Bridge founder Tracy Call. “Twelve years ago, we were an agency of one. Today, our extensive media team is perfectly positioned to help this talented Twins team attract the fan support and enthusiasm they deserve.”
In addition to its growing stable of med tech, franchise and entrepreneurial clients, Media Bridge has quickly built an impressive track record with sports teams and organizations. The agency previously shattered public event participation records with its “Come Ready to Play” campaign for the 2019 NCAA Men’s Final Four tournament in Minneapolis. In February of this year, Media Bridge announced that it was named the agency partner for a special joint event featuring the 2022 NCAA Women’s Final Four tournament and Minnesota’s Title IX 50th Anniversary Celebration.
