Sourcepoint, the data privacy software company for the digital marketing ecosystem, today launches Vendor Trace to provide publishers and brands with an easy way to monitor downstream vendor behavior on their websites. Vendor Trace, the new dashboard that forms part of Sourcepoint’s consent management platform, is a searchable, interactive flowchart. With it, customers can isolate vulnerabilities in third-party marketing and advertising technologies and pinpoint the responsible parties. In the wake of new privacy regulations in...