Globally-leading social marketing software, Dash Hudson, is pleased to announce the findings of an exclusive study conducted with NielsenIQ Omnishopper data. In this study, Dash Hudson utilized data provided by NielsenIQ to evaluate the top beauty brands on TikTok and benchmark how those with a high Entertainment Score performed in their first six months of joining TikTok. The Entertainment Score – a patented Dash Hudson technology – takes a scientific approach to calculating how well...