Location-based marketing technology is reshaping how businesses engage with consumers. By leveraging geographical data, this innovative approach enables marketers to target their audience with precision, deliver timely messages, and create contextually relevant experiences. This powerful blend of technology and marketing strategy empowers brands to connect with their audience in a more personalized and impactful way, ultimately driving conversions and fostering stronger customer relationships. The Technical Cornerstones of Location-Based MarTech Location-based MarTech relies on a suite...