Customer satisfaction surveys have cemented themselves as a core practice in modern business operations. While headline-grabbing scores often dominate discussions, a vast treasure trove of valuable insights lies buried within the raw data. Fortunately, tech-savvy companies are starting to realize the full potential of these surveys by employing innovative approaches to extract valuable business intelligence. Beyond the Score: Unveiling Nuances in Quality Measurement Traditionally, customer satisfaction was gauged through broad questions, generating a single score...