Insider, a single platform for building individualized, cross-channel experiences, today announced that Steve Cakebread joins the company’s advisory board. Cakebread brings a wealth of experience and expertise to the Insider team, having served as a senior financial executive in the technology industry for over 40 years. Cakebread is best known for his role in leading the financial teams that took Salesforce, Pandora, and Yext to IPO. In 2020, Steve authored The IPO Playbook: An Insider’s Perspective on Taking...