Advertising & PromotionViewSonic Holds “ColorPro Award Global Photography Contest” to Highlight the Spirit of Kindness

ViewSonic International Corp.*, a leading global provider of visual solutions, invited four leaders in the creative industry with many years of experience in providing professional tools and services to creators—Blurb, Shoot the Frame (STF), Tinyspace,  and TourBox—to hold the ColorPro Award Global Photography Contest. The theme of the contest is “kindness,” and everyone is welcome to submit photos from August 18 to 30 to demonstrate what kindness means to them. The top prize includes a ColorPro VP2785-2K professional display and a package of photography tools.

“We are glad to host this global contest with our partners and help generate positive energy during this difficult time,” said Oscar Lin, Head of the Monitor Business Unit at ViewSonic. “With this contest, we seek to encourage people to explore stories and moments about kindness and share what kindness means to them through photographs. Our aim is to inspire creativity and identify the kindness that has always been within us, no matter the changes to the way we live.”

The ColorPro Award fully respects artistic creativity, setting no limits on size, aspect ratio, style, or device. Two well-known professional photographers, Luke Stackpoole and Kai W, are serving as ColorPro Award ambassadors, sharing their photographs of kindness. In Luke Stackpoole’s photo, a mother sled dog is sheltering her young puppies from a blizzard in temperatures of -35°C, reflecting the paternal instinct to care for the young. Meanwhile, Kai W’s fascinating photo shows a butcher using a meat knife to help a little girl open a straw hole on her tea carton.

Partner companies have made available generous prizes for inspiring submissions. In addition to US$1,000 in cash, the top prize includes a ColorPro VP2785-2K professional display and a TourBox Controller that will help creators develop their work. STF, Tinyspace, and Blurb will also provide memberships and vouchers, so that creators can showcase their work, build online portfolios, and take advantage of online printing and self-publishing services.

All submitted photographs will be evaluated based on three main aspects: (1) overall impression conveyed and emotion delivered; (2) originality, creativity, and storytelling; (3) technical aspects, such as lighting, exposure, color, tone, and execution.

Contest Details

  • When: 18th to the 30th of August
  • How: submit your photo with the theme of “Kindness” to event site
  • First prize:
    1.  $1,000 Cash
    2.  ColorPro VP2785-2K
    3.  TourBox Controller
    4.  12 Month Tinyspace Membership
    5.  $500 Blurb Voucher
    6.  12 Month Shoot The Frame Premium Membership
    Second prize:
    1.   Blurb $200 voucher
    2.  12 Month Tinyspace Membership
    3.  12 Month Shoot The Frame Premium Membership
    Third prize:
    1.  Blurb $100 voucher
    2.  12 Month Tinyspace Membership
    3.  12 Month Shoot The Frame Premium Membership

*The Contest is hosted and sponsored by ViewSonic International Corp., located in New Taipei City, Taiwan. ViewSonic International Corp. is a subsidiary company of ViewSonic Corp. located in California, USA.


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